Frequently Asked Questions
for
Homeowners, Realtors® and Builders
What is staging?
- A service performed by a trained professional to help your home sell faster and for
more money!
- A service that will ensure your home appeals emotionally and visually to the largest
pool of buyers!
Why stage a home? Staged homes:
- Sell 50% faster than non-staged homes!
- Realize a selling price of 2-10% greater than a non-staged home!
- Secure the equity in a home with a quick sale!
- Create more showings, more traffic, more offers!
- Eliminate price reductions.
- Mean less time on the market, lower advertising cost!
- Create an advantage over competing homes in the same price range.
- Ease the stress, time and planning of doing it yourself!
- Are Affordable!
- Bottom Line: More money in your pocket and less time on the market!
Realtors and Builders hire a Staging Professional for these additional advantages:
- It’s an added benefit service they can offer their clients.
- It builds a reputation for showing the best houses quickly and without price
reductions.
- It helps to retain a great working relationship with their client.
- Satisfied clients lead to an impressive reputation and greater referrals.
- Builders obtain their initial investment and gain a quicker profit.
- An empty home that has been staged allows a potential buyer to see the function of
each room and helps them to picture themselves living comfortably in the home.
Why stage a home if it will sell eventually?
- More time on the market means more costs for you!
- Not all homes sell!
- The longer a home is on the market, the greater chance of having to reduce the
asking price or take it off of the market entirely!
When should a home be staged?
- Ideally, prior to listing so it can be presented at its best the first time around.
- After they have been on the market without having sold.
- Whichever the case, the results can be dramatic!
What is the difference between redecorating and staging?
- Decorating and design concentrate on personalizing a space.
- Staging is used to depersonalize a home so that is appeals to a wide range of potential
buyers.
What about the costs of staging a home?
- CERTAINLY LESS MONEY THAN HAVING TO REDUCE YOUR ASKING
PRICE!
- The staging process begins with a comprehensive staging report that is used to
determine and prioritize a home’s particular needs and maximize the home's potential.
- Staging costs are returned back in your pocket once your home is sold.
- A home is staged according to tasks at hand, time frame, and most important,
budget!
- Most homes can be staged rather inexpensively.
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